In the picturesque setting of Forte dei Marmi, a historic beach establishment, Bagno Piero, finds itself at the center of a debate over beach concessions in Italy.

Roberto Santini, the owner, criticizes the inefficacy of recent strikes, arguing that the real issue lies in the lack of effective solutions from union representatives over the past 16 years.

He emphasizes the need for a detailed mapping of beach spaces and a unified proposal from unions, rather than relying on postponements.

Meanwhile, in Milano Marittima, rumors swirl about the Papeete Beach, known for its lively atmosphere, potentially joining the strike.

The owner, Massimo Casanova, has been silent amidst speculations of a fallout with political figure Matteo Salvini.

These developments highlight the growing tension and need for reform in Italy's beach concession system, affecting both business owners and workers.